Cookie Policy for agrideaitalia.it

Respect for your privacy is our priority

We and our partners store and/or access information on a device, such as cookies, and process personal data, such as unique identifiers and standard information sent from a device for personalized ads and content, ad and content measurement, and audience insights, as well as like to develop and improve the products. With your permission, we and our partners may use precise geolocation and identification data by scanning your device. You can click to consent to our and our partners’ treatment as described above. Alternatively, you can click to deny consent or access more detailed information and change your preferences before consenting. Please note that some processing of your personal data may not require your consent, but you have the right to object to such processing. Your preferences will apply to this website only. You can change your preferences at any time by returning to this site or by visiting our privacy policy.

  • Precise geolocation data and identification by scanning the device.
    • Precise geolocation and information about device characteristics may be used. Your geolocation data may be used to support one or more purposes. This means that your location can be accurate to within several meters.
    • Description Legal.
      • Suppliers may: Collect and process precise geolocation data in support of one or more purposes. N.B. Precise geolocation means that there are no restrictions on the accuracy of a user’s location; this can be accurate to within several meters.
  • Active scanning of device characteristics for identification.
    • Your device can be identified based on a scan of your device’s unique combination of characteristics.
    • Description Legal
      • Vendors can: Create an identifier using data collected by actively scanning a device for specific characteristics, e.g. installed fonts or screen resolution. Use this identifier to re-identify a device.
  • Personalized ads and content, ad and content measurement, audience analysis and product development.
    • Ads and content can be customized based on a profile. You can add more data to better personalize your ads and content. You can measure the performance of your ads and content. You can get detailed information about the audience that saw your ads and content. The data can be used to create or improve user experience, systems and software
  • Select basic ads
    • Ads can be shown based on the content you are viewing, the app you are using, your approximate location or device type
    • Legal description
      • To perform basic ad selection, vendors can: Use real-time information about the context in which the ad will be shown, to show the ad, including information about the content and device, such as: type and functionality of the device, user agent, URL, IP address. Use a user’s inaccurate geolocation data. Control the frequency of ads shown to a user. Sequence the order in which ads are shown to a user. Prevent an ad from appearing in an inappropriate editorial context (not brand safe) Vendors may not: Create a personalized advertising profile using this information for future ad selection without a separate legal basis to create a personalized advertising profile. N.B. Inaccurate means that only an approximate location involving at least a 500m radius is allowed.
  • Create a personalized ad profile
    • A profile about you and your interests can be created to show you personalized ads that are relevant to you.
    • Legal description
      • To create a personalized advertising profile, the vendors may: Collect information about a user, including a user’s activities, interests, demographic information or location, to create or edit a user profile for use in personalized advertising. Combine this information with other information previously collected, including from websites and apps, to create or edit a user profile for use in personalized advertising.
  • Select personalized ads┬á
    • Personalized ads can be shown based on a profile about you.
    • Legal description
      • To target personalized ads, providers may: Target tailored ads based on a user profile or other historical user data, including a user’s previous activity, interests, site or app visits, location or demographic information.
  • Create a custom content profile
    • A profile about yourself and your interests can be created to show you personalized content that is relevant to you.
    • Legal description
    • To create a personalized content profile, providers may: Collect information about a user, including a user’s activities, interests, visits to sites or apps, demographic information or user location, to create or edit a user profile to personalize content. Combine this information with other information previously collected, including from websites and apps, to create or edit a user profile for use in personalizing content.
  • Select custom content
    • Personalized content can be shown based on a profile about you.
    • Legal description
      • To select personalized content, providers may: Select personalized content based on a user profile or other historical user data, including a user’s previous activity, interests, site or app visits, location or demographic information.
  • Measure ad performance
    • It is possible to measure the performance and effectiveness of the ads you see or interact with.
    • Legal description
      • To measure ad performance, providers may: Measure if and how ads were delivered to and interacted with by a user. Provide reports on your ads, including their effectiveness and performance. Provide reports on users who have interacted with ads using data observed during user interaction with that ad. Provide reports to publishers on ads displayed on their property. Measures whether an ad appears in a suitable (brand-proof) editorial environment. Determine the percentage of your ad that had the opportunity to be seen and the duration of that opportunity. Combine this information with other information previously collected, including from different websites and apps Vendors may not: Apply panel-derived or similar audience analytics data to ad measurement data without a legal basis to apply market research to generate audience information
  • Measure content performance
    • The performance and effectiveness of the content you see or interact with can be measured.
    • Legal description
      • To measure content performance, providers can: Measure and report on how content has been delivered and with which users have interacted. Provide reports, using directly measurable or known information, about users who have interacted with the content. Combine this information with other information previously collected, including from websites and apps. Providers cannot: Measure if and how ads (including native ads) were delivered to and interacted with by a user. Apply panel-derived or similar audience analysis data to ad measurement data without a legal basis to apply market research to generate audience insights
  • Apply market research to generate audience insights.
    • Market research can be used to learn more about audiences who visit sites/apps and view ads.
    • Legal description
      • To apply market research to generate audience insights, vendors can: Provide aggregated reports to advertisers or their representatives on the audience their ads reach, through panel-based insights and derivatives alike. Provide publishers with aggregated reports on the audiences served or engaged with content and/or ads on their property by applying panel-based and derivative insights alike. Match offline data to an online user for market research purposes to generate audience insights if vendors have reported to match and combine offline data sources (feature 1). Combine this information with other information previously collected, including from websites and apps. Providers may not: Measure the performance and effectiveness of ads that a specific user has been served or interacted with, without a legal basis for measuring ad performance. Measures what content was served to a specific user and how they interacted with it, without a legal basis for measuring content performance.
  • Develop and improve products
    • Your data can be used to improve existing systems and software and to develop new products.
    • Legal description
      • To develop new products and improve products, suppliers can: Use the information to enhance their existing products with new features and develop new products. Create new models and algorithms through machine learning Suppliers may not: Conduct any other permitted data processing operation for a purpose other than this purpose.
  • Store and/or access information on a device.
    • Cookies, device identifiers or other information may be stored or accessed on your device for the purposes presented to you.Legal description
    • Providers can: store and access device information such as cookies and device identifiers presented to a user.
  • Purposes and special features
    • Ensure security, prevent fraud and debug Your data can be used to monitor and prevent fraudulent activity and ensure that systems and processes are functioning properly and securely.
    • Legal description
      • To ensure security, prevent fraud and debug, vendors can: Ensure data is transmitted securely. Detect and prevent malicious, fraudulent, invalid or illegal activity. Ensure the proper and efficient functioning of systems and processes, including to monitor and improve the performance of systems and processes engaged in permitted purposes Suppliers may not: Conduct any other permitted data processing operation for a purpose other than this purpose. Note: Data collected and used for security, fraud prevention, and debugging may include automatically sent device characteristics for identification, accurate geolocation data, and data obtained by actively scanning device characteristics for identification without separate disclosure and/or explicit consent.
  • Technically deliver ads or content
    • Your device may receive and send information that allows you to see and interact with ads and content.Legal description
    • To provide information and respond to technical requests, providers may: Use a user’s IP address to post an advertisement on the Internet. Respond to a user’s interaction with an ad by sending the user to a landing page. Use a user’s IP address to deliver content over the Internet. Respond to a user’s interaction with content by sending the user to a landing page. Use information about device type and capabilities for serving ads or content, for example to deliver advertising creative or video files of the right size in a format supported by the device Vendors may not: Conduct any other permitted data processing operations for a purpose other than the purpose.
  • Match and combine offline data sources
    • Data from offline data sources can be combined with your online activity in support of one or more purposes.
    • Legal description
      • Suppliers may: Combine data obtained offline with data collected online in support of one or more purposes or special purposes.
  • Connect several devices
    • Several devices can be determined as belonging to you or your family to support one or more purposes.
    • Legal description
      • Vendors can: Determine deterministically that two or more devices belong to the same user or household. Probabilistically determines that two or more devices belong to the same user or family. Actively scan device characteristics for identification for probabilistic identification if users have allowed vendors to actively scan device characteristics for identification.
  • Receive and use automatically-sent device characteristics for identification
    • Your device may be distinguished from other devices based on the information it automatically sends, such as your IP address or browser type.

    • Legal description
  • Suppliers can: Create an identifier using data automatically collected from a device for specific characteristics, e.g. IP address, user agent string. Use this identifier to attempt to re-identify a device. Vendors cannot: Create an identifier using data collected by actively scanning a device for specific characteristics, e.g. installed font or screen resolution without separate activation of users to actively scan device characteristics for identification. Use this identifier to re-identify a device.